Friday, August 2, 2013

/Film: ‘Ender’s Game’ Poster: And the Award for Most Contradictory Tagline Goes To…

/Film
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'Ender's Game' Poster: And the Award for Most Contradictory Tagline Goes To…
Aug 2nd 2013, 20:15, by Angie Han

Asa Butterfield Enders Game

A cinematic adaptation of Ender’s Game has been in development for so long, plenty of fans figured they’d never actually get to see the sci-fi classic come to life. But not only has it come together for real this time, the premiere date is now just around the corner. Close enough that we have today what’s being called the final poster for the movie.

Asa Butterfield stars as brilliant young Ender, who’s recruited by the military to help protect the planet against an alien race called the Formics. Much of his training takes place in the form of games, which is where the title comes from. But the tagline for the movie warns that “This is not a game.” Uh, so which is it? See the new artwork for yourself after the jump.

Ender's Game poster

I get why they didn’t change the title of the movie, and I get why Lionsgate’s marketing team would want to emphasize that Ender’s ordeals are serious business. (Those who’ve read the book will get the serious angle.) But that slogan seems like it was thought up by that kid in The Matrix who holds up that spoon while declaring, wide-eyed, that “There is no spoon.”

Fortunately, this movie has a lot more going for it than snazzy posters. Like the cast, for starters. Starring alongside Butterfield are fellow up-and-comers Hailee Steinfeld and Abigail Breslin, along with established talents Ben Kingsley, Viola Davis, and Harrison Ford. Gavin Hood directs.

Ender’s Game opens November 1.

In the near future, a hostile alien race (called the Formics) have attacked Earth. If not for the legendary heroics of International Fleet Commander, Mazer Rackham (Ben Kingsley), all would have been lost. In preparation for the next attack, the highly esteemed Colonel Graff (Harrison Ford) and the International Military are training only the best young children to find the future Mazer.

Ender Wiggin (Asa Butterfield), a shy, but strategically brilliant boy is pulled out of his school to join the elite. Arriving at Battle School, Ender quickly and easily masters increasingly difficult war games, distinguishing himself and winning respect amongst his peers. Ender is soon ordained by Graff as the military's next great hope, resulting in his promotion to Command School. Once there, he's trained by Mazer Rackham, himself, to lead his fellow soldiers into an epic battle that will determine the future of Earth and save the human race.

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