Yes, we know that there are differences between a dedicated e-reader and a tablet. And if absolutely forced, consumers will acknowledge the differences too. But ultimately that's not really what consumers focus upon. In the hearts and minds of consumers it works out to a kind of 'meet-my-expectations-stupid' paradigm, and articulated or not, shrinking sizes and prices of 'full-featured tablets,' are managing to better meet customer expectations and are, thus, raising questions as to the viability of devices upon which one can only read a book.
No comments:
Post a Comment