Superhero movies mean merchandise, which for most studios, is where the real money lies once the box office cycle is done. Because while Warner Bros. is likely enjoying (and still counting) the $580 million that "Man Of Steel" has brought in so far, they are likely just as excited to see the sales of the numerous toys and tie-in products, and of course the numbers that the eventual home video release will be bringing in as well. The money never really stops being printed. And so perhaps it's the long reach of the unending revenue streams that has kept the movie novelization business alive, when the very purpose of own the book of a movie that will be available to watch at home in a matter of months feels antiquated. But then again, there will always be super-collectors, those who can't help but spend their disposable income on any movie affiliated material, and maybe they will be the ones to keep the movie tie-in book alive for the future. However, at least in the case of "Man Of...
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